Many small business owners start or buy a company without realizing the vital areas of business skills they must master to become successful. 8 SIMPLE SECRETS FOR SMALL BUSINESS OWNERS identifies the... This description may be from another edition of this product.
Written by consultant Steve Hilferty and business owner coach Tom Leal, 8 Simple Secrets for Small Business Owners is a solid practical, general guide for all small business owners regardless of their individual enterprise. Chapters offer experience tempered wisdom in the areas of people, product and operations, strategic planning, marketing, finance and accounting, product development, sales, and leadership. "You don't have to make plans for all possibilities. If you make plans for the ones you think are likely to happen, both good and bad, you automatically have plans to cover many other things, too. You can even be entirely wrong about which things will affect you and still be ready." Couched in a congenial tone and the format of a plain conversation, 8 Simple Secrets for Small Business Owners is an excellent, realistic supplemental resource recommended for prospective and current small business owners alike.
Great concepts
Published by Thriftbooks.com User , 17 years ago
Easy reading and digestable. I read it last weekend and am already implementing some of the concepts. A good book to help get you focused on building your small business.
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