52 Things We Wish Someone Had Told Us About Customer Analytics

by Alex Sherman and Mike Sherman

Book Overview

52 Things We Wish Someone Had Told Us About Customer Analytics is for anyone who uses customer information to make business decisions: CMOs, CEOs, product owners and the people who provide that information, e.g. data scientists, market researchers, business analysts. By tying impact to tools and techniques, through real-life stories, we hope to help decision makers better understand how to use customer data while helping data analysis providers understand...

• Format: Paperback
• Language: English
• ISBN: 1726601064
• ISBN13: 9781726601061
• Release Date: September 2018
• Publisher: Independently Published
• Length: 214 Pages
• Weight: 1.10 lbs.
• Dimensions: 0.5" x 6.0" x 9.0"