5,110 Days in Tokyo and Everything's Hunky-Dory: The Marketer's Guide to Advertising in Japan

by Sean Mooney

Here are the ins and outs of how advertising is done in Japan--a detailed, readable, fascinating report for Westerners and others who need a fast, hands-on explanation about how to reach Japanese... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 1567203612
• ISBN13: 9781567203615
• Release Date: May 2000
• Publisher: Praeger
• Length: 232 Pages
• Weight: 1.20 lbs.
• Dimensions: 0.9" x 6.1" x 9.3"