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Ethnic & International
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Bestsellers

The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk!
The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk!
Al Ries

from $5.29

The 22 Immutable Laws of Branding: How to Build a Product or Service Into a World-Class Brand
The 22 Immutable Laws of Branding: How to Build a Product or Service Into a World-Class Brand
Al Ries

from $3.99

No Logo: Taking Aim at the Brand Bullies
No Logo: Taking Aim at the Brand Bullies
Naomi Klein

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The Travels of a T-Shirt in the Global Economy: An Economist Examines the Markets, Power, and Politics of World Trade
The Travels of a T-Shirt in the Global Economy: An Economist Examines the Markets, Power, and Politics of World Trade
Pietra Rivoli

from $5.29

Marketing
Marketing
Steven W. Hartley

from $4.89

International Marketing
International Marketing
John Graham

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Building an Import/Export Business
Building an Import/Export Business
Kenneth D. Weiss

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Michael Jordan and the New Global Capitalism, New and Expanded Edition
Michael Jordan and the New Global Capitalism, New and Expanded Edition
Walter F. LaFeber

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Michael E. Porter on Competition
Michael E. Porter on Competition
Michael E. Porter

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Poorly Made in China: An Insider's Account of the Tactics Behind China's Production Game
Poorly Made in China: An Insider's Account of the Tactics Behind China's Production Game
Paul Midler

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Global

Counterfeiting Exposed: How to Protect Your Brand and Market Share
Counterfeiting Exposed: How to Protect Your Brand and Market Share
Mark T. Turnage

from $10.49

Guanxi (The Art of Relationships): Microsoft, China, and Bill Gates's Plan to Win the Road Ahead
Guanxi (The Art of Relationships): Microsoft, China, and Bill Gates's Plan to Win the Road Ahead
Robert Buderi

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Amerikageschäfte mit Erfolg: Leitfaden für den Einstieg in den US-amerikanischen Markt
Amerikageschäfte mit Erfolg: Leitfaden für den Einstieg in den US-amerikanischen Markt
Helmut Kohlert

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Introduction to Econometrics
Introduction to Econometrics
Christopher Dougherty

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Global Marketing Management
Global Marketing Management
Masaaki Kotabe

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Marketing the Museum (Heritage : Care-Preservation-Management)
Marketing the Museum (Heritage : Care-Preservation-Management)
Fiona MacLean

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Building Global Biobrands : Taking Biotechnology to Market
Building Global Biobrands : Taking Biotechnology to Market
Francoise Simon

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The Sushi Economy: Globalization and the Making of a Modern Delicacy
The Sushi Economy: Globalization and the Making of a Modern Delicacy
Sasha Issenberg

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What's This India Business? Offshoring, Outsourcing, and the Global Services Revolution
What's This India Business? Offshoring, Outsourcing, and the Global Services Revolution
Paul Davies

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Social Responsibility in the Global Market: Fair Trade of Cultural Products
Social Responsibility in the Global Market: Fair Trade of Cultural Products
Mary Ann Littrell

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New-Product Diffusion Models
New-Product Diffusion Models

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New Age Capitalism: Making Money East of Eden
New Age Capitalism: Making Money East of Eden
Kimberly J. Lau

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Global Marketing Management
Global Marketing Management
Warren J. Keegan

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The Four Asian Tigers: Economic Development & the Global Political Economy
The Four Asian Tigers: Economic Development & the Global Political Economy

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The Economics of Transition: From Socialist Economy to Market Economy
The Economics of Transition: From Socialist Economy to Market Economy
Marie Lavigne

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No-Nonsense Guide to Fair Trade (No Nonsense Guides)
No-Nonsense Guide to Fair Trade (No Nonsense Guides)
David Ransom

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Food Wars: Public Health and the Battle for Mouths Minds and Markets
Food Wars: Public Health and the Battle for Mouths Minds and Markets
Tim Lang

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Brand New China: Advertising, Media, and Commercial Culture
Brand New China: Advertising, Media, and Commercial Culture
Jing Wang

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The Theory and Practice of Revenue Management (International Series in Operations Research & Management Science)
The Theory and Practice of Revenue Management (International Series in Operations Research & Management Science)
Kalyan T. Talluri

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eBay PowerSeller Million Dollar Ideas
eBay PowerSeller Million Dollar Ideas
Debra Schepp

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Economics

Global Marketing
Global Marketing
Kate Gillespie

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The Chinese Mind Game: The Best Kept Trade Secret of the East
The Chinese Mind Game: The Best Kept Trade Secret of the East
Chin-Ning Chu

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The Hotel on the Roof of the World: Five Years in Tibet
The Hotel on the Roof of the World: Five Years in Tibet
Alec Le Sueur

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Clued In: How to Keep Customers Coming Back Again and Again
Clued In: How to Keep Customers Coming Back Again and Again
Lewis Carbone

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The Cult of the Luxury Brand: Inside Asia's Love Affair With Luxury
The Cult of the Luxury Brand: Inside Asia's Love Affair With Luxury
Radha Chadha

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The Handbook of Brand Management (The Economist Books)
The Handbook of Brand Management (The Economist Books)
David J. Arnold

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Brand Child: Remarkable Insights into the Minds of Today's Global Kids & Their Relationships with Brands
Brand Child: Remarkable Insights into the Minds of Today's Global Kids & Their Relationships with Brands
Martin Lindstrom

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Consumer Behavior and Culture: Consequences for Global Marketing and Advertising
Consumer Behavior and Culture: Consequences for Global Marketing and Advertising
Marieke de Mooij

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Building Your eBay Traffic the Smart Way: Use Froogle, Datafeeds, Cross-Selling, Advanced Listing Strategies, and More to Boost Your Sales on the Web's #1 Auction Site
Building Your eBay Traffic the Smart Way: Use Froogle, Datafeeds, Cross-Selling, Advanced Listing Strategies, and More to Boost Your Sales on the Web's #1 Auction Site
Joseph T. Sinclair

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Basic Marketing: A Global-Managerial Approach, 11th Edition
Basic Marketing: A Global-Managerial Approach, 11th Edition
E. Jerome McCarthy

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Mastering Niche Marketing: A Definitive Guide to Profiting From Ideas in a Competitive Market
Mastering Niche Marketing: A Definitive Guide to Profiting From Ideas in a Competitive Market
Globalnet Publishing

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China CEO: Voices of Experience from 20 International Business Leaders
China CEO: Voices of Experience from 20 International Business Leaders
Laurie Underwood

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Communities Dominate Brands
Communities Dominate Brands
Tomi T. Ahonen

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International Marketing
International Marketing
Vern Terpstra

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Basic Marketing
Basic Marketing
E. Jerome McCarthy

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Chaotics: The Business of Managing and Marketing in the Age of Turbulence
Chaotics: The Business of Managing and Marketing in the Age of Turbulence
Philip Kotler

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The Global Brand
The Global Brand
Nigel Hollis

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Study Guide to accompany Marketing
Study Guide to accompany Marketing
Eric Berkowirz

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The Arab World Unbound: Tapping Into the Power of 350 Million Consumers
The Arab World Unbound: Tapping Into the Power of 350 Million Consumers
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Tactical Transparency
Tactical Transparency
Shel Holtz

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Industrial

Ultimate Lead Generation Plan, The
Ultimate Lead Generation Plan, The
Matt Bacak

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International Marketing
International Marketing
Ilkka A Ronkainen

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Service America!
Service America!
Ron Zemke

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Digital Body Language
Digital Body Language
Steven Woods

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7 Secrets of Marketing in a Multi-Cultural World
7 Secrets of Marketing in a Multi-Cultural World
Clotaire Rapaille

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Asian Brand Strategy: How Asia Builds Strong Brands
Asian Brand Strategy: How Asia Builds Strong Brands
Martin Roll

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Hello Kitty: The Remarkable Story of Sanrio and the Billion Dollar Feline Phenomenon
Hello Kitty: The Remarkable Story of Sanrio and the Billion Dollar Feline Phenomenon
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Opening America's Market: U.S. Foreign Trade Policy Since 1776 (Luther Hartwell Hodges Series on Business, Society and the State)
Opening America's Market: U.S. Foreign Trade Policy Since 1776 (Luther Hartwell Hodges Series on Business, Society and the State)
Alfred E. Eckes Jr.

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Hispanic Marketing: A Cultural Perspective
Hispanic Marketing: A Cultural Perspective
Felipe Korzenny

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Ideaspotting: How to Find Your Next Great Idea
Ideaspotting: How to Find Your Next Great Idea
Sam Harrison

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Global Marking Strategies
Global Marking Strategies
Jean-Pierre Jeannet

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Billions: Selling to the New Chinese Consumer
Billions: Selling to the New Chinese Consumer
Tom Doctoroff

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Global Account Management: Creating Value
Global Account Management: Creating Value
Hubert D. Hennessey

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Relentless: The Japanese Way of Marketing
Relentless: The Japanese Way of Marketing
Johny K. Johansson

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Revenue Engine
Revenue Engine
Steven Woods

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The Viking Manifesto: The Scandinavian Approach to Business and Blasphemy
The Viking Manifesto: The Scandinavian Approach to Business and Blasphemy
Claes Andreasson

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Marketing Campaign Development: What Marketing Executives Need to Know About Architecting Global Integrated Marketing Campaigns
Marketing Campaign Development: What Marketing Executives Need to Know About Architecting Global Integrated Marketing Campaigns
Mike Gospe

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Business Without Borders: A Strategic Guide to Global Marketing
Business Without Borders: A Strategic Guide to Global Marketing
Donald A. DePalma

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Selling Sin: The Marketing of Socially Unacceptable Products
Selling Sin: The Marketing of Socially Unacceptable Products
D. Kirk Davidson

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Hard Bargaining in Sumatra: Western Travelers and Toba Bataks in the Marketplace of Souvenirs (Southeast Asia)
Hard Bargaining in Sumatra: Western Travelers and Toba Bataks in the Marketplace of Souvenirs (Southeast Asia)
Andrew Causey

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International

The Marketing of Nations
The Marketing of Nations
Philip Kotler

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Global High-Tech Marketing: An Introduction for Technical Managers and Engineers (Artech House Professional Development Library)
Global High-Tech Marketing: An Introduction for Technical Managers and Engineers (Artech House Professional Development Library)
Jules E. Kadish

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The Handbook of Key Customer Relationship Management: The Definitive Guide to Winning, Managing and Developing Key Account Business (FT)
The Handbook of Key Customer Relationship Management: The Definitive Guide to Winning, Managing and Developing Key Account Business (FT)
Ken Burnett

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A Short Course in International Marketing: Approaching and Penetrating the Global Marketplace (Short Course in International Trade)
A Short Course in International Marketing: Approaching and Penetrating the Global Marketplace (Short Course in International Trade)
Jeffrey E. Curry

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International Marketing: Consuming Globally, Thinking Locally
International Marketing: Consuming Globally, Thinking Locally
Andrew McAuley

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International Marketing: Strategy and Theory
International Marketing: Strategy and Theory
Onkvisit Sak

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International Marketing
International Marketing
Klaus Backhaus

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Doing Business with South Korea: A Handbook for Executives in the Public and Private Sectors
Doing Business with South Korea: A Handbook for Executives in the Public and Private Sectors
L.M. Hynson

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International Dimensions of Marketing
International Dimensions of Marketing
Vern Terpstra

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The Rise of the Hispanic Market in the United States: Challenges, Dilemmas, and Opportunities for Corporate Management
The Rise of the Hispanic Market in the United States: Challenges, Dilemmas, and Opportunities for Corporate Management
Louis Nevaer

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China's New Culture of Cool: Understanding the world's fastest-growing market (VOICES)
China's New Culture of Cool: Understanding the world's fastest-growing market (VOICES)
LiAnne Yu

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Dun & Bradstreet's Guide to Doing Business Around the World
Dun & Bradstreet's Guide to Doing Business Around the World
Terri Morrison

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How to Win The Hispanic Gold RushTM: Critical Cultural, Demographic, Marketing, and Motivational Factors
How to Win The Hispanic Gold RushTM: Critical Cultural, Demographic, Marketing, and Motivational Factors
Francisco J. Valle

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Export Marketing Handbook:
Export Marketing Handbook:
Walter H. Nagel

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DK Essential Managers: Doing Business in India
DK Essential Managers: Doing Business in India
Dean Nelson

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Global Marketing: Foreign Entry, Local Marketing, and Global Management
Global Marketing: Foreign Entry, Local Marketing, and Global Management
Johny K. Johansson

from $16.09

Marketing Decisions Under Uncertainty
Marketing Decisions Under Uncertainty
Dung Nguyen

from $219.99

Study Abroad: Persepectives and Experiences From Business Schools (Advances in International Marketing)
Study Abroad: Persepectives and Experiences From Business Schools (Advances in International Marketing)
G. Tomas M. Hult

from $181.99

The Rise of the Hispanic Market in the United States: Challenges, Dilemmas, and Opportunities for Corporate Management
The Rise of the Hispanic Market in the United States: Challenges, Dilemmas, and Opportunities for Corporate Management
Louis E. V. Nevaer

from $22.99

Doing Business In China: How to Profit in the World's Fastest Growing Market
Doing Business In China: How to Profit in the World's Fastest Growing Market
Ted Plafker

from $5.09

International Business Books

The China Dream
The China Dream
Joe Studwell

from $5.39

Managing Across Borders: The Transnational Solution
Managing Across Borders: The Transnational Solution
Christopher A. Bartlett

from $4.79

A Basic Guide to Exporting
A Basic Guide to Exporting
U.S. Department of Commerce

from $6.69

Kata: The Key to Understanding and Dealing with the Japanese!
Kata: The Key to Understanding and Dealing with the Japanese!
Boyé Lafayette de Mente

from $7.69

Start Your Own Import Export Business (Start Your Own Business)
Start Your Own Import Export Business (Start Your Own Business)
Prentice Hall

from $6.69

Building Models for Marketing Decisions (INTERNATIONAL SERIES IN QUANTITATIVE MARKETING Volume 9) (International Series in Quantitative Marketing)
Building Models for Marketing Decisions (INTERNATIONAL SERIES IN QUANTITATIVE MARKETING Volume 9) (International Series in Quantitative Marketing)
Peter S.H. Leeflang

from $31.29

Chinese Negotiating Style: Commercial Approaches and Cultural Principles
Chinese Negotiating Style: Commercial Approaches and Cultural Principles
Lucian W. Pye

from $16.89

Market Response Models: Econometric and Time Series Analysis (International Series in Quantitative Marketing)
Market Response Models: Econometric and Time Series Analysis (International Series in Quantitative Marketing)
Dominique M. Hanssens

from $7.29

The Do's and Taboo's of International Trade: A Small Business Primer
The Do's and Taboo's of International Trade: A Small Business Primer
Roger E. Axtell

from $6.69

An Introduction to Global Financial Markets
An Introduction to Global Financial Markets
Stephen Valdez

from $7.49

Entry Strategies for International Markets
Entry Strategies for International Markets
Franklin R. Root

from $7.39

Communicating Globally
Communicating Globally
Philip J. Kitchen

from $7.79

International Marketing: Analysis and Strategy
International Marketing: Analysis and Strategy
John J. Shaw

from $240.00

International Marketing and Export Management (6th Edition)
International Marketing and Export Management (6th Edition)
Gerald S. Albaum

from $6.49

International Business: Theory and Practice
International Business: Theory and Practice
Jason G Goddard

from $240.00

Dictionary of International Investment Terms
Dictionary of International Investment Terms
Jae K. Shim

from $18.79

Export Practice and Management
Export Practice and Management
Alan E. Branch

from $60.03

Competing in Emerging Markets: Cases and Readings
Competing in Emerging Markets: Cases and Readings

from $7.39

The Greenspan Effect: Words That Move the World's Markets
The Greenspan Effect: Words That Move the World's Markets
Jeffrey L. Cruikshank

from $6.39

International Marketing Research
International Marketing Research
Vinay Kumar

Out of Stock

Marketing

The Asian Mind Game: Unlocking the Hidden Agenda of the Asian Business Culture--A Westerner's Survival Manual
The Asian Mind Game: Unlocking the Hidden Agenda of the Asian Business Culture--A Westerner's Survival Manual
Chin-Ning Chu

from $6.29

The Global Entrepreneur
The Global Entrepreneur
James F. Foley

from $5.29

The Seven Lost Secrets of Success: Million Dollar Ideas of Bruce Barton, America's Forgotten Genius
The Seven Lost Secrets of Success: Million Dollar Ideas of Bruce Barton, America's Forgotten Genius
Joe Vitale

from $5.09

The 11 Immutable Laws of Internet Branding
The 11 Immutable Laws of Internet Branding
Al Ries

from $6.19

What Women Want
What Women Want
Paco Underhill

from $5.59

Import/Export: How to Get Started in International Trade
Import/Export: How to Get Started in International Trade
Carl A. Nelson

from $6.19

Trillionaire Next Door: The Greedy Investor's Guide to Day Trading
Trillionaire Next Door: The Greedy Investor's Guide to Day Trading
Andy Borowitz

from $7.79

The Complete Guide to Affiliate Marketing on the Web: How to Use and Profit from Affiliate Marketing Programs
The Complete Guide to Affiliate Marketing on the Web: How to Use and Profit from Affiliate Marketing Programs
Bruce C. Brown

from $5.89

Global Marketing and Advertising: Understanding Cultural Paradoxes
Global Marketing and Advertising: Understanding Cultural Paradoxes
Marieke de Mooij

from $5.99

International Logistics: The Management of International Trade Operations
International Logistics: The Management of International Trade Operations
Richard D. Stewart

from $5.89

Successful Proposal Strategies For Small Businesses: Using Knowledge Management To Win Government, Private-Sector, And International Contracts (Artech ... Management and Professional Developm)
Successful Proposal Strategies For Small Businesses: Using Knowledge Management To Win Government, Private-Sector, And International Contracts (Artech ... Management and Professional Developm)
Robert S. Frey

from $9.39

The Entertainment Marketing Revolution: Bringing the Moguls, the Media, and the Magic to the World (Financial Times Prentice Hall Books)
The Entertainment Marketing Revolution: Bringing the Moguls, the Media, and the Magic to the World (Financial Times Prentice Hall Books)
Al Lieberman

from $5.69

The End of Marketing as We Know It
The End of Marketing as We Know It
Sergio Zyman

from $4.19

One Billion Customers: Lessons from the Front Lines of Doing Business in China (Wall Street Journal Book)
One Billion Customers: Lessons from the Front Lines of Doing Business in China (Wall Street Journal Book)
James McGregor

from $5.29

How to Start an Import/Export Business (Entrepreneur Magazine's Audio Guides)
How to Start an Import/Export Business (Entrepreneur Magazine's Audio Guides)
Entrepreneur Press

from $6.19

Likeonomics: The Unexpected Truth Behind Earning Trust, Influencing Behavior, and Inspiring Action
Likeonomics: The Unexpected Truth Behind Earning Trust, Influencing Behavior, and Inspiring Action
Rohit Bhargava

from $6.19

Global Marketing
Global Marketing
Mark C. Green

from $5.19

LogoLounge 3: 2,000 International Identities by Leading Designers
LogoLounge 3: 2,000 International Identities by Leading Designers
Catharine M. Fishel

Out of Stock

Building an Import/Export Business
Building an Import/Export Business
Kenneth Weiss

from $7.69

Export Now: Five Keys to Entering New Markets
Export Now: Five Keys to Entering New Markets
Frank Lavin

from $5.99

The list of books provided covers various aspects of global marketing, branding, and competition. Some books provide comprehensive guides to understanding and implementing international marketing strategies, analyzing competition in different industries, and the principles and practices of marketing. Other books examine the impact of global brands on society, politics, and culture or provide insights into the tactics behind China's production game. Additionally, there are books that focus on building successful brands based on specific laws formulated by branding experts or analyzing the impact of individuals such as Michael Jordan on global capitalism and the NBA. Lastly, there is a book that provides a comprehensive guide to starting and growing an import/export business while another examines the power dynamics and politics of world trade through the journey of a t-shirt through global markets.

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