Most Popular Books
- Handbook of Marketing Scales: Multi-Item Measures for Marketing and Consumer Behavior Research (Association for Consumer Research)
- Marketing: Principles and Perspectives
- Marketing Career Guide
- Marketing: Principles and Perspectives
- Ama Educators' Proceedings Enhancing Knowledge Development in Marketing 1990 (Ama Educator's Proceedings Enhancing Knowledge Development in Marketing)
Similar Authors To William O. Bearden