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The Marketing Casebook: Cases and Concepts

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The Market Segmentation Workbook: Target Marketing for Marketing Managers

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Market Segmentation Success: Making It Happen!

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Marketing: Concepts and Strategies

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Marketing Briefs, Second Edition: A revision and study guide

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The Marketing Planning Workbook: Effective Marketing for Marketing Managers

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Marketing Essentials

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The Private Security State?: Surveillance, Consumer Data and the War on Terror

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