The Social Psychology of Consumer Behaviour (Applying Social Psychology)
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Philosophical and Radical Thought in Marketing
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Marketing Management
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Causal Models in Marketing (Theories in Marketing Series)
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Principles Marketing Management
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Principles of Marketing Research
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Marketing in the 1980's: Changes and Challenges : 1980 Ama Educators' Conference Proceedings (Ama Educator's Proceedings Enhancing Knowledge Development in Marketing)
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Recall, Recognition, and the Measurement of Memory for Print Advertisements
$18.15 - $29.95