Managing Marketing in the 21st Century
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Key Account Management and Planning: The Comprehensive Handbook for Managing Your Company's Most Important Strategic Asset
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Capon's Marketing Framework
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Sales Eats First - How customer-motivated sales organizations out-think, out-offer, and out-perform the competition
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The Marketing Mavens
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Managing Global Accounts (American Marketing Association)
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The Asian Marketing Casebook
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Corporate Strategic Planning
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Student Study Guide for Managing Marketing in the 21st Century
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Managing Marketing in the 21st Century -Student Study Guide 3rd edition
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The Virgin Marketer
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Managing Key, Strategic, Global Customers
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Capon's Marketing Essentials
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Marketing for China's Managers: Current and Future Second Edition
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The Front Line Sales Manager
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Marketing for Latin American Managers in the 21st Century
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Strategic Account Strategy
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Frameworks for Market Strategy: European Edition
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La Administration del Marketing en el Siglo 21
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La Planificacion del Marketing
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Customers Win, Suppliers Win
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Los Clientes Ganan, Los Proveedores Ganan
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