Gerard J. Tellis
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Books by Gerard J. Tellis
Will & Vision: How Latecomers Grow to Dominate Markets
$11.09
Effective Advertising: Understanding When, How, and Why Advertising Works (Marketing for a New Century)
$4.69 - $142.00
Unrelenting Innovation
$6.89 - $26.12
Advertising and Sales Promotion Strategy
$6.59 - $6.69
The SAGE Handbook of Advertising
$192.60
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