- The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market
- Innovation : Breakthrough Thinking at 3M, DuPont, GE, Pfizer, and Rubbermaid (Businessmasters Series)
- Customer Intimacy: Pick Your Partners, Shape Your Culture, Win Together
- Customer Service: Extraordinary Results at Southwest Airlines, Charles Schwab, Lands' End, American Express, Staples, and Usaa
- The New Market Leaders: Who's Winning and How in the Battle for Customers
- Michael Treacy
- Alfred Rappaport
- Paul N. Friga
- Kevan Scholes
- Bernard M. Baruch
- Bob Harrison
- Bryan Syverson
- Elfi Schlegel
- C. Jackson Grayson
- Philip A. Wickham
- Carla O'dell
- Earl C. Meyer
- John C. DeFries
- Real Estate Brokerage Managers Council
- Lawrence J. Friedman
- Jack T. Marchewka
- Stephen J. Rosen
- Christie Henderson
- Hugo Dixon
- Claire Ross Dunn