Alexander Chernev

Strategic Marketing Management

Alexander Chernev

$6.09 - $137.54

The Marketing Plan Handbook

Alexander Chernev

$4.89 - $109.44

Mastering the Case Interview: The Complete Guide to Management, Marketing, and Strategic Consulting Case Interviews

Alexander Chernev

$9.39

Strategic Marketing Management: The Framework

Alexander Chernev

$39.49 - $59.31

Strategic Brand Management

Alexander Chernev

Out of Stock

Kellogg on Marketing

Alexander Chernev

$24.57

Essential Marketing Concepts and Frameworks

Alexander Chernev

$49.69

Strategic Brand Management, 3rd Edition

Alexander Chernev

$67.12 - $104.06

Strategic Marketing Management: Theory and Practice

Alexander Chernev

$138.11

Strategic Marketing Analysis

Alexander Chernev

$6.29 - $6.69

Mastering the Job Interview: Your Guide to Successful Business Interviews

Alexander Chernev

$8.18

Mastering the Case Analysis: The MBA Guide to Management, Marketing, and Strategic Consulting Case Interviews

Alexander Chernev

Out of Stock

The Dieter's Paradox: Why Dieting Makes Us Fat

Alexander Chernev

$16.09

The Business Model: How to Develop New Products, Create Market Value and Make the Competition Irrelevant

Alexander Chernev

$26.30 - $43.55

Mastering the Case Interview

Alexander Chernev

$20.68

The Brand Management Handbook

Alexander Chernev

Out of Stock

Interview Case Book

Alexander Chernev

Out of Stock

Product Assortment and Consumer Choice: An Interdisciplinary Review

Alexander Chernev

$56.73

Customer Science: Behavioral Insights for Creating Breakthrough Customer Experiences

Alexander Chernev

$35.25 - $57.71

Strategic Marketing Management - The Framework, 10th Edition

Alexander Chernev

$89.20